---
title: "MIA Podcast - Episode 22: Rob McDonald from GSD Safety"
description: Rob McDonald and GSD Safety’s main scope of work is all about helping Manufacturing, Transport, and Construction Businesses Safeguard their Businesses from Staggering Fines and Penalties.
image: https://blog.ucidity.com.au/hubfs/Ucidity%20-%20MIA%20Podcast%201280x880.png
---

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# MIA Podcast - Episode 22: Rob McDonald from GSD Safety

[![John Hill](https://blog.ucidity.com.au/hubfs/John%20Hill%20-%20Headshot%20-%20Square%20-%201024%20x1024.jpg) Written by John Hill](https://blog.ucidity.com.au/author/john-hill)

![Front Office vs Shop Floor: Balancing CRM and ERP for full efficiency](https://blog.ucidity.com.au/hubfs/Manufacturing%20CRM%20vs%20ERP.jpg "Front Office vs Shop Floor: Balancing CRM and ERP for full efficiency")

[![John Hill](https://blog.ucidity.com.au/hubfs/John%20Hill%20-%20Headshot%20-%20Square%20-%201024%20x1024.jpg) Written By: John Hill](https://blog.ucidity.com.au/author/john-hill)

#### [Front Office vs Shop Floor: Balancing CRM and ERP for full efficiency](https://blog.ucidity.com.au/crm/manufacturing-crm-vs-erp)

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 Content Marketing |  2 min read

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MIA Podcast Episode 22: [Rob McDonald](https://www.linkedin.com/in/safety-risk-consulting-compliance-29875666/) from [GSD Safety (Getting Stuff Done)](https://www.linkedin.com/company/gsd-safety-expert-safety-consultants/)

Rob McDonald and GSD Safety’s main scope of work is all about helping Manufacturing, Transport, and Construction Businesses Safeguard their Businesses from Staggering Fines and Penalties.

Rob’s Team at GSD Safety ensures protection for the people, the business and the reputation. They ultimately aim to minimise risk, asses safety and ensure best practices are followed. GSD Safet develops its safety culture roadmap to implement continuous improvements across all elements of the business by meeting obligations under the WHS Act and providing evidence of monitoring, measuring and reporting.

In this extensive discussion, Rob and John talk about:

- What is the real meaning of safety? 
    - What it encompasses
    - How a lot of people misunderstand it

- Safety isn’t limited to having documentation in place 
    - Look at external pressures too
- Reduce cost with better safety 
    - Reduce costs of people
    - Reduce costs of the business
    - Ensure that your business’s reputation is safe
- Contractors are more likely to be injured because they don’t know your processes.
- Harassment is a common safety issue but not a lot voice it out 
    - Sexual Harassment is a heavy and impeding issue
- There is a crossover between HR, Quality and Safety  
    - Safety crosses all departments 
          - Financial, HR, etc.

And many more, including Rob’s thoughts on our main topic: “Will Australian Manufacturing ever return to the glory days of the '60s?”

Connect with [Rob McDonald](https://www.linkedin.com/in/safety-risk-consulting-compliance-29875666/) of [GSD Safety](https://www.linkedin.com/company/gsd-safety-expert-safety-consultants/about/) on Linkedin or visit their [website](https://gsdsafety.com.au/) for a better understanding of safety and how you can ensure that your business and its reputation are safeguarded from all the risk factors surrounding it.

Published on May 19, 2023

## Recommended reading

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### [Bite-sized Branding Episode 23 - Business is Like Tennis](https://blog.ucidity.com.au/bite-sized-branding-episode-23-business-is-like-tennis)

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### [Bite-sized Branding Episode 44 - The Current Business Landscape](https://blog.ucidity.com.au/bite-sized-branding-episode-44-the-current-business-landscape)

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### [Bite-sized Branding Episode 33 - What we have learnt from 2020, Rebranding, Buyers Journey](https://blog.ucidity.com.au/bite-sized-branding-episode-33-what-we-have-learnt-from-2020-rebranding-buyers-journey)

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